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Privacy Policy | Uncle Tetsu Malaysia , Japanese Cheesecake
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Privacy Policy

Privacy Statement

Your privacy is very important to us. This Privacy Statement discloses how UT PASTRY SDN BHD ("UT") collects, protects, uses and shares Personal Information gathered about you, in conformance with MALAYSIA'S PERSONAL DATA PROTECTION BILL (2009).Our privacy practices are consistent with Malaysia data protection laws.

UT operates as the advertising part of the Uncle Tetsu/'s Cheesecake advertising entities. UT administers national and local advertising activity for Uncle Tetsu Cheesecake and it's Operators locally.

UT may share information, including Personal Information with its affiliates, which includes, but is not limited to: The Operators of UT and his principal, Tetsu Global Ltd. Tetsu Global Ltd owns and licenses the Uncle Tetsu trademark and Uncle Tetsu/'s Cheesecake System to UT and its affiliates, including, but not limited to, THL Pastry Sdn Bhd ("THL"), Stellar Signature Sdn Bhd ("SSSS"), in order to develop Uncle Tetsu/'s Cheesecake outlet nationwide.

All Personal Information is collected in a fair and non-intrusive manner, with your voluntary consent. Personal Information is not accessible to anyone outside the specific function for which it is collected. UT respects the privacy of our Uncle Tetsu/'s Cheesecake customers, our employees, job applicants, and other visitors to our websites who may choose to provide Personal Information. We recognize the need for appropriate protections and management of Personal Information that you provide to us. This Privacy Statement will assist you to understand what types of information we may collect, how that information may be used, and with whom the information may be shared.

This Privacy Statement explains UT privacy practices regarding the information collected online from users of the Uncle Tetsu/'s Cheesecake website located at: www.uncletetsu.com.my. UT is the master franchisor for Malaysia. In an effort to comply with the law, and our commitment to protect your Personal Information, we provide the following, which discloses our privacy practices. Please note that this Privacy Statement does not govern the privacy practices and procedures of independently owned and operated Uncle Tetsu/'s Cheesecake. In addition, this Privacy Policy does not govern the Personal Information handling practices and procedures of UT, Tetsu Global Ltd or our affiliates.


This Privacy Statement applies to all information gathered for and on behalf of UT, whether in writing, verbally or electronically, through any website operated by or on behalf of UT, including, but not limited to: www.uncletetsu.com.my , together with any and all future websites operated by or on behalf of UT.


If you have questions about this Privacy Statement or the protection of your Personal Information, please contact the Privacy Officer at: enquiry@uncletetsu.com.my.

Consent to Share and Disclose Information, Including Data Transfers

In addition to consenting to the website Privacy Statement, Terms and Conditions, as well as any relevant supplemental policies, you expressly consent to UT sharing the Personal Information that you have provided to UT, as described herein. UT may share Personal Information with its affiliates and/or third-party service providers, including, but not limited to: THL, SSSS. UT may also share your Personal Information with companies that provide support services to UT, such as, but not limited to: credit card processors, mailing houses, web hosts, technical support providers, fulfillment centers, enforcing and/or investigating business operations or transactions, because these companies may need information about you in order to perform their various functions. Please note, UT does not control these companies nor does UT authorize these companies to use your Personal Information that UT may share with them, for any reason other than the purpose for which UT hired them. You agree that UT and those with whom it shares your Personal Information (the "Recipients"), may disclose and transfer your Personal Information worldwide, including in and outside of Malaysia and its territories, and other geographical areas serviced by the Uncle Tetsu/'s Cheesecake, for any purpose relating to UT operations and programs.

Our Use of Your Personal Information and Type of Personal Information We May Collect
We use your Personal Information to facilitate the services you request. We have tailored our Privacy Statement to adequately advise of the use of your Personal Information.

Personal Information is defined as any information concerning the personal or material circumstances of an identified or identifiable individual. An identifiable person is one who can be identified, directly or indirectly, by reference to a Passport Number and/or Identification Number (hereinafter "P.N/I.N") or to one or more factors specific to his physical, physiological, mental, economic, cultural or social identity.

Personal Information shall include but is not limited to: name (full name or first initial and last name), maiden name, nickname, email address, home address, home postal code, home telephone number, mobile telephone number, date of birth, Passport Number and/or Identification Number, photographic images (especially of face or other identifying characteristics, or other identifying characteristics such as eye, skin, and hair color, facial features, and personal marks such as tattoos, birthmarks, moles and scars) and video or voice recording, financial information, and employment related information, such as: Personal Information that may be found on resumes, applications, background verification information, or in employment references.

UT takes measures to maintain the confidentiality of your P.N/I.N to protect your P.N/I.N from unlawful disclosure, and to limit access to your P.N/I.N. UT will not make your P.N/I.N available to the general public, print your P.N/I.N on any card, require you to provide your P.N/I.N to access any products or services, transmit your P.N/I.N over the Internet unless the connection is secure or your P.N/I.N has been encrypted, or requires the transmittal of your P.N/I.N to access our Website without requiring additional authentication.

Non-Personal Information is information that is already a matter of public record or knowledge. Business contact information is considered Non-Personal Information and not subjected to special protection and it can be routinely shared with anyone inside or outside of the business. Business contact information shall include but is not limited to: business name, business address, business telephone number, and is not considered Personal Information in certain jurisdictions.


Sensitive data is information that can include but is not limited to, an individual's gender, racial or ethnic origins, politics, religion, trade union membership, veteran status, physical or mental health, disabilities, sex life, sexual orientation, or criminal (or alleged criminal) activities, proceedings or convictions. We will never collect Sensitive Personal Information except to comply with Affirmative Action data requirements.

Personal Information We Collect That You Provide Us

UT will not collect customer Personal Information, unless the customer contacts UT directly. In order to adequately address a customer's concern, their Personal Information may be shared with our affiliate UT and other affiliates within the appropriate UT Consultancy Team ("CT") and Operators. The UT CT assist with Operator sales, site location, training, and provide operational assistance to Operator. Failure to provide necessary information may prevent UT from fully addressing any customer concerns.

UT does not divulge User ID and Passwords to anyone internally or externally. Please note, when entering a Promotion UT urges you to review the Promotion Official Rules and Privacy Statement specific to that Promotion.

Internet Users - Cookies, Internet Protocol (IP) Address, Aggregate Information

Cookies - In addition to Personal Information, we use data collection devices such as "cookies" on certain web pages to help analyze our web page flow and measure promotional effectiveness. A cookie is a text-only string of information that a website transfers to the cookie file of the browser on your computer's hard disk so that the website can remember who you are. A cookie will typically contain the name of the domain from which the cookie has come, the 'lifetime' of the cookie, and a value, usually a randomly generated unique number. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site and services.

A few important things you should know about cookies are that:

Disabling/enabling cookies - You have the ability to accept or decline cookies by modifying the settings in your browser. However, you may not be able to use all the interactive features of our site if cookies are disabled.

Web Beacon - Also called a Web bug or a pixel tag or a clear GIF. We use pixels tags or transparent GIF files, to help manage our online advertising and promotions. These tags collect anonymous (not personally identifiable) information about which advertisements and promotions bring users to our website. With both cookie and tag technology, the information that we collect and share is anonymous and not personally identifiable. It does not contain your name, address, telephone number, or email address.

Used in combination with cookies, a Web beacon is an often-transparent graphic image, usually no larger than 1 pixel x 1 pixel, which is placed on a website or in an e-mail that is used to monitor the behavior of the user visiting the website or sending the e-mail. When the HTML code for the Web beacon points to a site to retrieve the image, at the same time it can pass along information such as the IP address of the computer that retrieved the image, the time the Web beacon was viewed and for how long, the type of browser that retrieved the image and previously set cookie values.

Web beacons are typically used by a third-party to monitor the activity of a site. A Web beacon can be detected by viewing the source code of a Web page and looking for any IMG tags that load from a different server than the rest of the site. Turning off the browser's cookies will prevent Web beacons from tracking the user's activity. The Web beacon will still account for an anonymous visit, but the user's unique information will not be recorded.

Internet Protocol (IP) Address - an Internet Protocol (IP) Address is associated with your computer's connection to the internet. UT may use your IP address to help diagnose problems with UT web server, to administer the Website and to maintain contact with you as you navigate through the Website. Your computer's IP address also may be used to provide you with information based upon your navigation through the Website. UT does not link IP addresses to any Personal Information.

Aggregate Information ึ is used to measure the visitors' interest in, and use of, various areas of the Website and the various programs that UT administers, UT will rely upon aggregate information, which is information that does not identify you, such as statistical and navigational information. With this aggregate information, UT may undertake statistical and other summary analyses of the visitors' behaviors and characteristics. Although UT may share this aggregate information with third parties, none of this information will allow anyone to identify you, or to determine anything else personal about you.

Collection and Use of Prospective Uncle Tetsu/'s Cheesecake Operator Information

If you choose to, you may submit via www.uncletetsu.com.my, an electronic application seeking consideration as a prospective Uncle Tetsu/'s Cheesecake Operator. By submitting an electronic application, you agree that we may disclose your Personal Information to our affiliates within UT, the current operators, and third party service providers as part of their consideration to your inquiry and to help them conduct their business operator marketing efforts. Personal Information collected from prospective operator include, but is not limited to: name, address, telephone number, facsimile number, email address, date of birth, citizenship, educational background, criminal background, bank account information for Electronic Funds Transfer, financial statement, litigation history, and taxpayer identification number. Information on your online form will become part of an application for a operator that you might later submit. We require our affiliates within the UT and third party service providers to respect UT privacy practices and not use your Personal Information for purposes other than to carry out our instructions.

Any potential Operator Personal Information sent to www.uncletetsu.com.my is stored on a server located in Petaling Jaya, based in Selangor. The server is managed by third party service provider, Cubic Square Sdn. Bhd, Petaling Jaya, based in the Malaysia. Information on this server may be shared with:

UT and its affiliates will retain your Personal Information only for as long as necessary to fulfil the purpose(s) for which it was collected and to comply with applicable laws. Your consent to such purpose(s) remains valid after termination of our relationship with you.

Website - www.uncletetsu.com.my is hosted on a web server provided by Cubic Square, based in Petaling Jaya, Malaysia and managed by Webisez, based in Shah Alam, Malaysia. The content of www.uncletetsu.com.my, including updates to the consumer content, is managed by UT.

Mobile Information

You may submit Personal Information via your cell phone, smartphone, and tablet. If you use any location-enabled products, you may be sending us location information. UT does not store or use this information other than to provide the service you requested. For example, a mobile product may use GPS data to find a nearby restaurant you requested. Location-enabled features are opt-in and you have control over your participation and can turn these services off at any time.

UT uses a variety of new technologies and social media options to communicate and interact with consumers. These websites and mobile applications include popular social networking and media sites, such as, Instagram, Twitter and Facebook. If you post updates to or receive updates from www.instagram.com, www.twitter.com, www.facebook.com, and other social networking websites, during the Promotion Period via SMS from your wireless phone, your wireless-service provider may charge you for each text message you send and receive. You must consult your wireless service provider regarding its pricing plans, as rates may vary. Use of third party social networking websites, such as, Twitter and Facebook, are governed by the privacy practices of those websites. UT does not capture or store your login information or any other personally identifiable information for Instagram, Twitter, Facebook, and other social networks, however, session information or cookies may be stored on your wireless phone, by their websites.

Mobile Information We Collect

Mobile Information Sharing

Mobile Marketing Promotions and Advertising

If you participate in any advertising or marketing promotions the information that you provide will be handled in accordance with the Privacy Statement specific to said promotion which cannot and does not apply to this Privacy Statement.
Wireless Promotional Opportunities - UT may provide users and viewers with the opportunity to register for special promotions via mobile text messaging and other wireless devices. Users are required to provide their consent to receive such information from UT, either by registering on our website or via your wireless device. Promotional opportunities may be provided by UT or it's affiliates. The Information requested as part of the online registration process may include, but is not limited to, a user's telephone number or a wireless email address (only if specifically requested), and your mobile carrier's name.
Please note that most wireless transmissions are not secured and there is a greater risk of an unknown third party's interception of messages or a user's Personal Information when using a wireless communications device.
Users that register for wireless services acknowledge, understand and agree that they may be charged by the user's wireless carrier for all messages between UT and the user. Standard messaging rates will apply, unless noted otherwise. Under no circumstances will our website, UT, Tetsu Global Ltd, UT's Operators, or its affiliates be held responsible for any wireless email or text messaging charges incurred by a user or by a person that has access to a user's wireless device, telephone number, or email address.
Termination of Wireless Services by User - Users may revoke their consent to receive mobile messages for marketing promotions from UT and/or its affiliates by the following procedure:
A user may cancel one or more services via his/her wireless device at any time by using the unsubscribe mechanism provided by UT at the time the message is sent, or by sending a text message that says "STOP", "END", "CANCEL", "REMOVE", "UNSUBSCRIBE" or "QUIT". UT will terminate the user's registration for the most recent wireless service sent to the user. Any of these words followed by the word "ALL" in the user's termination request will cancel all of the user's registered wireless services with UT. If the user unsubscribe from one or all of UT service(s) via his or her wireless device, the service(s) will be terminated immediately and will cancel the user's previous opt-in.
Use of Information - UT will not use a wireless telephone number, wireless or conventional internet email address, or other Information submitted for its wireless marketing promotions for any other purpose than to provide the services requested, unless we provide to you advance notice of any other use. We will not share any Personal Information with third party service providers unless you opt-in for such disclosure.


You may use a referral feature (either on a web page, in an e-mail, from a banner ad or other communication) to inform a friend about UT web page or promotion. UT may use any e-mail address provided when using this referral feature to send both an initial e-mail and a subsequent e-mail to recipients about the particular promotion, product, or service in which you indicated your "friend" may have an interest.

Opt-Out of Email Updates

You may have the opportunity to elect to receive email communications from UT. UT will only email you if you elect to receive them. If you elect to receive email communications, UT will send you occasional updates about new additions to the Website as well as special offers and promotions of which you can take advantage. If at any time you decide you would rather not receive these types of communications from UT, you can opt-out by clicking the unsubscribe link at the bottom of any UT email, update the contact preferences for your account, or contact the Privacy Officer at: enquiry@uncletetsu.com.my.

Sharing of Personal Information

UT does not sell Personal Information to third parties. We may share Personal Information with our service providers, consultants and affiliates for our internal business purposes. Except as described in this Privacy Statement, UT will not share Personal Information with a third party, unless a customer requests, consents to such disclosure, or disclosure is required or authorized by law.

We may share your Personal Information with agents, affiliates or service providers who act for or on behalf of UT in connection with the business of UT, or for further processing the data in accordance with the purpose(s) for which the data was originally collected, e.g., third party maintenance of secure listing databases. We require our agents, affiliates and service providers to agree in writing to maintain the confidentiality and security of Personal Information they maintain on behalf of UT and not to use it for any purpose other than the purpose for which we retained them. We also require any third parties we retain to protect Personal Information disclosed by us in accordance with all applicable privacy requirements and the general privacy principles described in this Privacy Statement.

The Personal Information you provide UT is considered a company asset and may be disclosed and/or transferred to a third party in the event of a proposed or actual purchase, sale, lease, merger, amalgamation or any other type of acquisition, disposal, or financing of all or any portion of UT or of any of the business assets or shares of UT or a division thereof, in order for a customer to continue to receive the same products and services from the third party.

Although we make every effort to preserve user privacy, we reserve the right to disclose Personally Identifiable Information to a third party in certain limited circumstances, specifically: to comply with a law, regulation, search warrant, subpoena, judicial proceeding, a court order, or as otherwise may be required by law, to enforce our policies or contracts, to collect amounts owed to us, to protect users of our sites from fraudulent or abusive use, during emergencies when safety is at risk, as determined by UT, or otherwise where necessary for the establishment, exercise or defense of legal claims. In addition, from time to time, server logs may be reviewed for security purposes; for example, to detect unauthorized activity on the web site. In such cases, server log data, containing IP addresses, would be shared with law enforcement bodies in order that they may identify users in connection with their investigation of the unauthorized activities.


We endeavor to protect your Personal Information using physical, electronic or procedural security measures appropriate to the sensitivity of the information in our control.

We safeguard your Personal Information on the Internet by using industry-standard practices. Although "guaranteed security" does not exist either on or off the Internet, we make commercially reasonable efforts to make the collection and security of such information consistent with our Privacy Statement and all applicable laws and regulations.

Phishing - Identity theft and the practice currently known as "phishing" are of great concern to UT. Accordingly, safeguarding information to help protect you from identity theft is a top priority. We do not and will not, at any time, request your credit card information, your account ID, login password, Passport Number or National Identification numbers in a non-secure or unsolicited e-mail or telephone communication. For more information about phishing, visit the Federal Trade Commission's website http://www.consumer.ftc.gov/articles/0003-phishing.

Storage, Retention and Accuracy of Personal Information

All reasonable steps are taken to safeguard your Personal Information against loss; unauthorized access, use, modification, disclosure; or any other misuse. UT takes all reasonable steps to insure that your Personal Information is accurate, up-to-date, complete, relevant and not misleading. UT will retain your Personal Information only for as long as necessary to fulfill the purpose(s) for which it was collected and to comply with applicable laws. Your consent to such purpose(s) remains valid after termination of our relationship with you.

UT may store your Personal Information in our affiliate, databases located in Malaysia. As a result, in certain circumstances, Malaysia governments, courts, law enforcement agencies or regulatory agencies may be entitled to access the Personal Information collected and held by UT.

Access, Control and Update Personal Information about You

You may contact the Privacy Officer to access, correct, or delete your Personal Information. If necessary, the Privacy Officer will contact another individual to assist in completing your requested task. We want to be sure that we keep only the most accurate and up-to-date Personal Information in our records. You can email us at enquiry@uncletetsu.com.my to update your contact information. To protect your privacy, we will take reasonable steps to help verify your identity before granting access or making changes.

Contact Information

If you have any questions or concerns, please contact UT Officer at:

UT Pastry Sdn Bhd
19-0 Lorong Batu Nilam 3B

Bandar Bukit Tinggi

41200, Klang, Selangor, Malaysia
Telephone Number: +603-38850562



Links to Non-UT Websites and Third Parties

Please note that www.uncletetsu.com.my website may contain links to other websites for your convenience and information. UT does not control those websites or their privacy practices, which may differ from www.uncletetsu.com.my. UT Privacy Statement cannot and does not apply to external websites. We do not endorse or make any representations about third party websites. The Personal Information you choose to give to unrelated third parties is not covered by the UT Privacy Statement. We encourage you to review the Privacy Policy of any company or website before submitting your Personal Information. Some third parties may choose to share Personal Information with UT; that sharing is governed by that third party company's Privacy Policy, not, UT's Privacy Statement.

Social Media and Online Engagement

UT may use a variety of new technologies and Social Media options to communicate and interact with Uncle Tetsu/'s Cheesecake consumers. These sites and applications include popular social networking and media sites, open source software communities, and more. To better engage the public in ongoing dialog, UT uses several third-party platforms including, but not limited to, Facebook, Twitter, and YouTube. Third-Party Websites and Applications (TPWA) are Web-based technologies that are not exclusively operated or controlled by UT. When interacting with the Uncle Tetsu/'s Cheesecake presence on those websites, you may reveal certain Personal Information to UT or to third parties. Except when used by the UT employee's for the purpose of responding to a specific message or request, UT will not use, share, or retain your Personal Information.
At this time, UT has one (1) Social Media Account: https://www.facebook.com/uncletetsumalaysia.

Facebook: On the https://www.facebook.com/uncletetsumalaysia.Facebook page, UT or it's affiliates staff post news and other items of interest to individuals. If you have a Facebook account or 'Like' https://www.facebook.com/uncletetsumalaysia. Facebook page, you can post comments or click on the 'like' option for individual entries. If you comment or click on the 'like' button, Personal Information may be visible to UT or it's affiliates staff, and/or the authorized representative hired to administer our Facebook page, and other Facebook site visitors. The amount of visible Personal Information will depend on your own Facebook privacy settings. You can completely avoid displaying any Personal Information by not creating an account, not posting comments and not clicking on the 'like' options in Facebook. UT or it's affiliates staff does not collect, use, or disclose any Personal Information about visitors who comment or 'like' the Uncle Tetsu Cheesecake Facebook site. Facebook collects and reports on Non-Personally Identifiable Information about activities on Facebook pages. This information is password protected and only available to UT and/or it's affiliates employees, members of the Web Teams, and other designated staff who require this information to perform their duties. The Facebook Privacy Policy is available at: http://www.facebook.com/about/privacy/.


Changes to Our Privacy Statement

UT will update this Privacy Statement occasionally. When UT posts changes to this Privacy Statement, we will also revise the "LAST REVIEWED" date on this Privacy Statement. If there are material changes to this Privacy Statement, UT will notify by means of a notice on our home page. UT encourages you to review this Privacy Statement periodically to be informed of how UT is protecting your Personal Information and to be aware of any changes to our Privacy Statement. Your continued use of the website after the posting of any amended Privacy Statement shall constitute your agreement to be bound by any such changes. This Privacy Statement is incorporated into any Terms and Conditions governing the various websites and any programs or services operated or managed on or behalf of UT. Any changes to this Privacy Statement are effective immediately after being posted.

LAST REVIEWED (29TH September 2014)